Big Data and Business Analytics (BDBA 2026)
Collocated with DSC 2026 in Qingdao, China.
Scope
We are entering a transformative era of intelligent data analytics, where the traditional three Vs of big data - volume, velocity, and variety - are now augmented by multimodal integration, generative intelligence, and real-time decision-making. Big data and business analytics today encompass more than the examination of large datasets to identify patterns, correlations, and trends. They also include the use of large language models and generative AI to create synthetic data, predict market dynamics, and personalize customer experiences at scale. These advances can support more effective marketing strategies, uncover new revenue streams, enhance customer service, and improve operational efficiency in an increasingly data-driven world.
BDBA 2026 encourages submissions on innovative technologies, methodologies, and theories in big data and business analytics. The workshop welcomes research that provides insight into the practices, challenges, and solutions of data-based business problem solving, including quantitative methods such as algorithms, econometrics, analytical modelling, and simulation.
Topics of Interest
- Mechanism of user generated content
- Information dissemination mechanism in mobile and social contexts
- Impact of generative AI and LLMs
- Consumer preference modelling
- Data-driven consumer behaviour modelling and marketing
- Big data-based process analytics
- Large-scale recommender system
- Sentiment analysis and opinion mining
- Big data analytics in business applications
- Big data and business model innovation
- Implications of big data in strategy management
- Healthcare Analytics
- Anomaly Detection
- Applications of LLM in business
Paper Submission
All submissions should be written in English and submitted through the DSC 2026 CMT submission system. A paper submitted to BDBA 2026 must not be under review for any other conference or journal while it is being considered for BDBA 2026, and must be substantially different from any previously published work. Submissions will be reviewed in a single-blind manner.
Workshop manuscripts should follow the Springer LNCS proceedings format. Accepted and presented workshop papers are planned to be included in the DSC 2026 Springer LNCS proceedings, subject to final proceedings approval and organizer instructions.
Please select the corresponding workshop track after entering CMT.
Important Dates
- Full paper due: July 16, 2026
- Acceptance notification: August 20, 2026
- Camera-ready copy: September 1, 2026
- Workshop date: September 11-13, 2026
Organization
GENERAL CHAIRS
- Yezheng Liu, Hefei University of Technology, China
- Yuanchun Jiang, Hefei University of Technology, China
- Jianshan Sun, Hefei University of Technology, China
PROGRAM COMMITTEE
- Keming Yu, Brunel University, UK
- Jennifer Shang, University of Pittsburgh, USA
- Qiang Wei, Tsinghua University, China
- Yifan Dou, Fudan University, China
- Ziqiong Zhang, Harbin Institute of Technology, China
- Wei Geng, Southwest Jiaotong University, China
- Wei Xu, Renmin University of China, China
- Xusen Cheng, Renmin University of China, China
- Yiwen Zhang, Anhui University, China
- Baojun Ma, Shanghai International Studies University, China
- Yin Zhang, University of Electronic Science and Technology of China, China
- Chao Fu, Hefei University of Technology, China
- Xiayu Chen, Hefei University of Technology, China
- Chunli Liu, Hefei University of Technology, China
- Yidong Chai, Hefei University of Technology, China
- Yang Qian, Hefei University of Technology, China
- Kun Yuan, Hefei University of Technology, China
Contact
For questions about BDBA 2026, please contact Dr. Kun Yuan: yuankun@hfut.edu.cn.
